Jan 112013

Trust Me, I'm Lying.
Ryan Holiday.
Page: 59

Study the top stories at Digg or MSN.com and you’ll notice a pattern: the top stories all polarize people. If you make it threaten people’s 3 Bs — behavior, belief, or belongings — you get a huge virus-like dispersion.

–Tim Ferriss, #1 New York Times Bestselling Author

If people share your blog post with their friends across social media platforms then you are golden. If they just read it and maybe even make a short comment, you may as well not have written it.

Bloggers are paid by advertising placed on their site. Traffic must be generated and the best, and really only, way to get that traffic is to have others advertise for you by talking about your post. A blogger does not care if you love the post or hate it, as long as he can get you to tell your friends about it.